A 30-storey tower to replace three old buildings in central Netanya: pinui-binui on Shmuel HaNatziv and Solomon streets
Metropolis has secured the required majority of owners: three old buildings (43 flats) in central Netanya will make way for a tower and a mid-rise block with about 135 flats.
Another pinui-binui (demolish-and-rebuild) urban renewal project is moving forward in the centre of Netanya. As NetanyaNet reported on Wednesday, 11 November 2026, the developer Metropolis announced that it has obtained the legally required majority of apartment owners’ consent in the complex at 29 and 29A Shmuel HaNatziv Street and 14 Solomon Street.
The complex consists of three old three-storey residential buildings standing on pillars, with 43 apartments in total. Under the plan, they will be demolished. In their place, the developer intends to build a 30-storey tower and a 10-storey «mirkam» building designed to match the scale of the surrounding street. The two new buildings are expected to hold about 135 apartments — roughly three times as many as today.
The site lies in the city’s old centre, close to shops, cultural and leisure venues, and well served by public transport. The project’s architects are Omri Ron and Victor Abecassis.
The apartment owners are represented by attorney Amir Kenigsberg of Keren Cohen Belkhersky and attorney Revital Solovey of Amit, Pollak, Matalon & Co. Metropolis is represented by attorney Maor Rubin of Goldfarb Gross Seligman & Co.
According to the report, Udi Blum, CEO of Metropolis and Allied Nadlan, said the company was pleased to have reached the required majority, which allows it to move on to the next planning stages. He said that even in difficult market conditions the company keeps advancing large projects and aims for optimal, economically sound planning suited to today’s market. Blum added that the company tries to balance a long-term vision with financial responsibility so that every decision delivers real value to the owners and to the project as a whole.
Metropolis was founded in 2011 and is controlled by the residential arm of the Allied group. By its own figures, it is currently running about 50 active urban renewal and residential projects totalling around 13,000 apartments, about 1,300 of which have already been occupied.
It is worth keeping in mind that securing the owners’ majority is only one step. The report gives no date for demolition or the start of construction: the project still has to go through planning and obtain the necessary permits. The details are based on the developer’s own announcement.
Source: NetanyaNet, 11.11.2026
Image: project rendering (Simplex), published by NetanyaNet
